Problem
W2H Corp helps businesses prevent, detect, and respond to cyber threats, reducing financial, operational, and reputational risks.
Solution
W2H Corp combines proprietary threat-monitoring technology with expert analysis and legal support to detect, investigate, and remove cyber threats. Besides, we have applications that help pipelines to be more secure and processes to identify vulnerabilities in web/mobile applications, infrastructures, provide training and more.
Business model
W2H Corp operates a hybrid B2B SaaS and specialized services model. Revenue comes from recurring subscriptions to Mermaid, CodeMind, and Insights, complemented by cybersecurity consulting, software engineering, data intelligence, incident response, and customized enterprise projects. Contracts may include onboarding, integrations, managed services, and ongoing support. The expected average annual ticket is US$25,000–50,000 per client, varying according to company size, selected products, service scope, and customization requirements.
Market
W2H Corp’s primary global market is cybersecurity, where worldwide end-user spending reached approximately US$213 billion in 2025 and is projected to reach US$240 billion in 2026. Broader market estimates forecast the global cybersecurity industry could reach US$500.7 billion by 2030. Through Mermaid, CodeMind, Insights, and our specialized technology services, we also address adjacent markets such as threat intelligence, secure software development, AI, data analytics, and digital transformation, significantly expanding our long-term total addressable market.
Competitors
Main competitors include Axur, Apura Cyber Intelligence, Tempest Security Intelligence, ISH Tecnologia, and Stefanini Cyber.
Competitive differentiation
W2H Corp’s competitive edge lies in its integrated ecosystem of proprietary platforms and specialized services. Mermaid strengthens digital risk protection through threat intelligence, exposure monitoring, investigation, and takedown support. CodeMind accelerates secure software development by combining automation, engineering expertise, and security throughout the development lifecycle. Insights transforms complex data into actionable intelligence, helping organizations identify risks, opportunities, and priorities. These products are complemented by tailored cybersecurity, software engineering, consulting, and incident response services. Unlike competitors focused on a single tool or isolated engagement, W2H Corp combines technology, human expertise, and business context in one flexible model, delivering faster decisions, customized solutions, close customer relationships, and enterprise-level capabilities with greater agility and cost efficiency.
Entry barrier
Our barrier to entry comes from combining proprietary platforms with specialized cybersecurity, software engineering, data intelligence, and legal expertise. Over time, our technologies accumulate threat data, refined detection logic, integrations, and operational workflows that improve accuracy and response speed. Replicating this ecosystem requires significant investment, multidisciplinary talent, trusted partnerships, and proven customer experience. Our ability to connect technology, human analysis, and customized services also creates deeper client relationships and solutions embedded in critical business processes, making them difficult for new competitors to reproduce or replace.
Traction
W2H Corp has achieved early commercial validation by delivering cybersecurity solutions and services to large enterprises, including PagBank and Claro Brasil. Our proprietary products have been developed and tested in real business environments, demonstrating our ability to meet enterprise requirements. We are currently focused on converting this validation into recurring contracts, expanding our customer base, and increasing SaaS revenue.