Problem
Almost every company has tested AI and seen one-off gains, but few are able to put agents to actually work on the operation. Three locks hold the AI out of production. The first is the data: it exists, but it is in old systems without an API, and what works in the demonstration stops in production. The second is the rule: the business decides in fifteen minutes, but placing the decision in the system joins the IT queue and takes months. The third is trust: no one can explain why AI decided something, and compliance vetoes before it reaches production. Aurora OS solves all three. It connects the systems that the company already uses, allows those who know the business to change fields, rules, and transshipment without code, on the same day, and records the reasoning, the source, and the author of each agent's decision. With this, AI agents capture clients, serve, sell, and check documents following company rules, and the team starts to oversee and take care of only the exceptions.
Solution
Aurora OS is a platform with five AI agents on the same base, one for each stage of the operation. Acquisition captures and qualifies contacts from any channel and delivers to the CRM only those who are ready. Conversion closes the sale on WhatsApp with stock, cart and payment link. Support responds 24 hours with the approved base and call someone when you need to. Docs checks documents against the company's tables and points out each divergence. Copilot responds with indicators and performs tasks for the team. The company starts with the product that weighs the most and activates the others without remaking integrations. Ready-made connectors for CRM, e-commerce, APIs, and MCP bring the agent to the data. Those who know the business change rules without a code, on the same day. Each decision is recorded with reasoning, source, and author, which allows compliance to approve. Upon deployment, the Aurora agent configures the first product together with the customer. When a person takes over, the AI stops and the story goes along.
Business model
SaaS business model and the average ticket R$ 7.000,00/month
Market
6.8BI/Year
Competitors
VTEX CX Platform, VibCoding (internal), Nuvia, Lais.ia, SegBox
Competitive differentiation
The contestants are divided into two groups. Chatbot and service platforms cover a channel or step, such as WhatsApp or support. Generic AI tools make good demonstrations, but they don't make it to work. Aurora OS differentiates itself in four points. First, it covers the entire operation with five agents on the same basis: capturing, selling, servicing, verifying documents, and supporting decisions. The customer activates a new product without redoing integrations. Second, each agent's decision is recorded with reasoning, tools, source, and author, and this allows compliance to approve use in regulated sectors. Third, those who know the business change rules, fields, and transshipment without a code, on the same day. Fourth, the platform isn't tied to an AI model and works with any provider. In addition, the Aurora agent implements the deployment together with the client, without consuming credits, and the consumption is transparent, with a projection of a surplus in real time.
Entry barrier
The barrier to Aurora OS isn't the AI model, which any competitor can hire. That's what builds up around him. First, the exchange cost. Each client's rules, documents, integrations, history, and audit trail remain on the platform. The more products the customer activates on the same basis, the harder it is to sign out. Second, knowledge by sector. Each deployment in insurance brokers, dental plans, e-commerce and other sectors becomes a ready configuration, with the rules and documents of that market. A new competitor starts from scratch in each sector. Third, the connectors for old systems and portals without API. This work is slow and specific, and it is it that takes the agent from demonstration to production. Fourth, governance was born with the platform. Recording the reasoning, source, and author of each decision is difficult to add later, and compliance approval takes time for those arriving now.
Traction
Total revenue: 60k, 1 Recurring customer Start plan 5.200/month + 2 Paid POCs at Seguros Unimed.
